Eharmony gay guys commercial
eHarmony's new inclusive ads are enraging some on the right
Once viewed as unwelcoming to the LGBTQ community, popular online matchmaker eHarmony has gone through a queer-friendly rebranding of late.
The site, which boasts more than 2 million messages a week, began offering same-sex matches in This winter, it launched its first queer-inclusive commercial, featuring a woman loving woman couple.
The ad, “I Scream,” is part of eHarmony’s current “Real Love” campaign and opens on a female couple in their kitchen. In between kisses, one gal tastes her partner’s cooking and makes it clear she’s not a fan. The pair wind up on the couch enjoying a pint of ice cream and going in for another peck.
“Being honest with each other,” a voiceover announces. “Saying yes to wonderful ideas. eHarmony — here for concrete love.”
Gareth Mandel, principal operating officer at eHarmony, told NBC News it was important that “our ad campaigns, our platform, and everything else we perform accurately reflect what real love, authentic dating and actual relationships look prefer both today and always.”
“We’ve spent substantial time
Christian group blasts eHarmony for ‘glorifying sin’
By Anugrah Kumar, Christian Post Contributor
The prominent online digital dating service eHarmony is facing backlash from the conservative Christian group One Million Moms for its recent LGBT-inclusive advertisement featuring a lesbian couple in a domestic setting.
The commercial is part of eHarmony’s “Get Who Gets You: Friendly Laundry” campaign, which, One Million Moms says, is “normalizing and glamorizing the LGBTQ lifestyle.”
In the commercial, a lesbian couple is shown intimately lounging on a couch, their legs entwined and heads close together. As the laundry cycle completes, one of the women stands to collect the clothes while her partner sprawls on the bed. The scene continues with the first woman carrying the warm laundry to the bedroom. Standing next to the bed, she playfully cascades the laundry over her partner, then bends down for a brush , hidden amid the clothes.
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eHarmony TV Spot, 'Get Who Gets You: Scooter'
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Check out eHarmony's 30 second TV commercial, 'Get Who Gets You: Scooter' from the Dating industry. Keep an eye on this page to study about the songs, characters, and celebrities appearing in this TV commercial. Share it with friends, then discover more great TV commercials on iSpot
- Published
- September 29,
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- eHarmony
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&#;One Million Moms&#; Rages Over eHarmony Ad Featuring Lesbians
The anti-LGBTQ group One Million Moms has already found a recent source of outrage in the new year.
The victim of the group&#;s latest ire is a second commercial from the online dating site eHarmony featuring an interracial lesbian couple, including a woman with a shaved head, which One Million Moms says is an attempt to &#;glorify sin.&#;
In the ad, the couple are holding one another on the couch while watching their washing machine and dryer. After the dryer chimes, one woman gets up to remove the laundry from the dryer while the shaved-head woman jumps into bed, spreading out her arms and taking up space.
The partner then brings the laundry basket full of warm clothes and empties it onto her partner, completely covering her body except for a portion of her face. The partner kisses her on her forehead &#; one of the few areas left exposed from under the laundry pile. The commercial ends with the shaved-head female smiling and a narrator saying, &#;Get who gets